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How the Right Keyword Linking Text Helps Affiliates

In perfecting your affiliate business model, the devil is in the subtleties. Once you prepared useful content, product reviews, articles and the like, most likely you added banners and PPC ads. Then maybe it became obvious by studying your visitors behavior, that you should add affiliate links to buying opportunities in or around your text. Or you may want to link from an article to additional facts, photos, charts or diagrams.

It's simple to just put in a click here button for the i ...more

Continual Updating for Repeat Affiliate Site Visitors

Your affiliate site visitors are really getting pretty sophisticated in searching the web, and in addition many receive ezines, newsletters, RSS feeds, research subscriptions and other sources of information. They have a multitude of options for shopping and services both on the internet and off. They can easily find many of the merchants you have as affiliate vendors without going through your site.

So why should these visitors continue visiting your site? Because you have spent you ...more

How Smaller Focused Affiliates Can Compete with Offline Giants

There are still big companies that think they can compete effectively online solely by virtue of the reputation they have earned in the offline world. And yes, people visit their branded sites for transactions, coupons, recipes and sweepstakes. But many of them have done nothing to create an environment that compels visitors to return regularly.

Affiliates can use this to their advantage. You can create a site that has information and solutions that have value in themselves, without ...more

Affiliate Terms

Affiliate Business – The business of linking web sites with special niches or content (affiliate sites) with advertisers or publishers who wish to sell goods or services to this specialized group. The affiliates gain by collecting additional income from their site, and the merchants gain by having a cost-effective way to add new customers. Affiliate programs are promoted by affiliate networks such as LinkShare and Commission Junction, as well as by individual companies.

Affiliate ...more

Affiliate Links – To a Site or a Product?

If, as an affiliate, you're using text links in your content to link to products of your merchants, there are two ways to approach the hand-off of the potential customer: major keywords and specific keywords.

There are two schools of thought. Some people would like to land on a merchant's descriptive page to learn more about the company, and others would like to go directly to the page of the specific product. If you're selling a high ticket product or service, it's likely that the b ...more

Affiliates and Charitable Contributions

Mention online charitable contributions and listen to cautions and protests of the doubtful! How can affiliates become involved in ethical online contributions, to further both their business and the fundraising of charities?

Some charities will pay affiliate commissions for the contributors they send them. Some merchants will also pay a small percentage of sales to a particular charity. When the commission paid is equal to or less than the costs of alternative methods of fundraising ...more

Are Your Merchants Competing With Your Affiliate Site?

The purpose of your site is to make money. Well, that's true for everyone but the family hobby sites, charitable organizations (although they want your contributions) and some non-commercial research sites. So after you identified a niche and pulled together the site elements they want in terms of information and participation, you established affiliate relationships with merchants who sell the kinds of products and services they want to buy. Or maybe you have always had direct product sal ...more

Affiliates and the Importance of Backlinks

Backlinks are incoming links that point to your web page. If many other sites point to your website, it is assumed by search engine algorithms that these sites value the content or products on your site. Search engine rankings are positively affected by a large number of backlinks, as well as the quality of these links. There are two ways for a site to get a higher number of backlinks: Some backlinks are created when another site links to yours because you have information of product t ...more

Affiliates, Whose Keywords Are They Anyway?

Attracting users to your affiliate site is supposed to be easy – just be certain your headlines and content are full of the right keywords and key phrases, and that your content and links are focused and of high quality. If only it were that simple! Take a hard look at how you describe your site focus – if you use the term golf clinic and they use the term golf lessons or golf vacation, your best customers won't make it to you. You'll be so far down the ranking list that they will have ...more

Search Boxes on the Affiliate Site

Affiliates are always on the lookout for ways to add value to their site without cluttering it up, diffusing its niche feel, or Confusing their loyal visitors. One way to give site visitors extra value is to add a highly targeted search box or two. There are many available for download to your site, on almost any imaginable topic. Choose from dictionaries, kids, business, health, law, maps and everything in between. A good place to start researching what's available is http://www.wri ...more

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