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There are many things that you can do on your website that will make potential customers want to do business with your company or association. It is surprising how many people forget to do what is very obvious when it comes to the way they market their business online.
If you own a business website, it is a great idea to create a testimonials page and use real testimonials from satisfied clients who have experienced your products or services. If you can include a picture and name, it is ...more
How often do you look at your own website?
Website owners are generally so busy running their companies that updating or refreshing their sites is not normally high on their list of priorities. Unfortunately, this oversight can and often does have seriously negative effects on their businesses.
Is the information contained on the site still relevant?
If your chosen daily paper was an exact replica of the previous day's edition, week after week, month after month, it is an ab ...more
I received an email today from a long-standing subscriber and someone I consider a good friend though we will probably never meet face to face.
Her email asked for my advice on the website she is creating from a template offered to her through the program she joined.
She's open, very receptive to advice, suggestions, changes. She's on the right track. The very first thing she added to the template was her name, address, and a toll free phone number even though it was not in ...more
It is easy. You don't have to pull hair while trying to build a professional looking website. Thanks to something known as a WYSIWYG editor or website builder.
WYSIWYG (pronounced "wizzy wig") stands for What You See Is What You Get. As the name suggests, this is a tool that allows you to see your site as it would look like in a browser while you are building it.
For people who are busy, don't have the time and/or inkling to learn HTML, and don't have several thousand dollars to p ...more
Content management systems (CMS) store and manage an organization's electronic document and Web content so that even the non-technical authors and employee of the company can reuse the information across different applications which is otherwise done by technical programmers. The web published content can also be distributed to customers and business partners outside the organization. The core application of the CMS is to manage content during its entire lifecycle i.e. from creation through p ...more
SEARCHING FOR JEWELS OF KNOWLEDGE
As a webmaster, you are likely searching for ways to make more money from your website. The truth is that if you have been online for any amount of time, you have learned that you always need to be on the prowl for new information to help you to be more successful, and you always need to keep one eye open looking for new ways to add more dollars to your bottom line. That is likely why you are reading this article today. You are hoping that ...more
It could be because I am from Oklahoma, but many euphemisms come to mind:
· A one horse town.
· A one stoplight town.
· "I bet that for excitement, they sit around and watch the cars rust." --- Cletus "The Snowman" Snow from "Smokey and the Bandit" - 1977
· Don't blink or you will miss it.
· Somewhere in the middle of Egypt.
When I was about nine years old, my family and I were travelling to meet with an aunt and uncle who live in Comanche, O ...more
Not too long ago, the common wisdom was that every organization or business should have one website. This website was designed to serve the needs of all users and visitors. There were many reasons for this prevailing predilection. One obvious reason was cost. Websites, at least professional websites with functions beyond displaying text, were very expensive to program and maintain. Another reason was concern for branding and common messaging. This led to the third concern, control. There mus ...more
Cascading Style Sheets (CSS) are used within the HTML behind your Web site as a way of controlling how each page is laid out and what elements on it look like. For instance, you can use CSS to make headings in your copy a standard size across the whole of your site.
CSS has been around for several years and is supported by all the major browsers available today, including Internet Explorer for the PC and Mac, Firefox, Safari and Opera.
Using CSS to control your Web site will give ...more
The Internet has had a huge impact on class reunion planning. High school reunion website builders have made it much easier to find classmates, and communicate all the important details regarding the high school reunion. Virtually anyone can create an incredible class reunion website with no technical skills at all. The user just fills in forms and clicks on buttons and their class reunion website is created instantly.
High school reunion organizers everywhere are reporting that having ...more