Why I chose to potentially lose up to 80% of my newsletter subscribers!

Copyright 2006 Richard Grady I have recently changed the service which I use to send my email newsletter every couple of weeks. This has resulted in all of my subscribers having to re-confirm that they would like to continue receiving the newsletter. Of course when dealing with moving such a large number of people to a new service (over 40,000 subscribers!), it is inevitable that I would lose some along the way. I am still in the process of moving the list but I anticipated from the start tha

An eCommerce Primer

Copyright 2006 John Jantsch Many small business owners will find the need to accept credit card payments for products and services offered on their website. When I set up my first ecommerce website I found the information surrounding online credit card purchases to be more confusing than any other aspect of marketing on the Internet. The reason as it turns out is that the various organizations offering to advise you on how to set online payment systems up have conflicting interests and, in s

More heads are better that one

No matter how you are looking at things, if another person looks - he will see them differently. So, to be sure you are doing the right things on the right way, you should not only think systematically yourself, but also provide channels to get feedback and other opinions. "The manager of one car-service company phoned all his daily customers after the working time to make sure they were satisfied with the service and to ask them if they could have done something better." This is a

Do You Need A Merchant Account?

Deciding when to get your own merchant account for internet sales can be a confusing and expensive venture. If you have a small to medium sized business and only sell a small amount of products then having your own merchant account may not be the answer for you. Some of the costs involved include.

Monthly fees. Anywhere between $25-$50 for statements and minimum fees.

Per transaction and charges fees. Usually between 2%-3.5 % in fees and .30-.50 per transaction.

Gateway fees

Choosing the Right Online Shopping Cart

Are you a website owner or a web designer/developer? If either applies, I would venture to say that eventually you'll need an online shopping cart for one of your websites. In fact, almost all new websites today need some sort of ecommerce built-in, for the purpose of selling goods and services in the online marketplace.

The greatest challenge is to find the perfect ecommerce shopping cart solution for yourself and/or your client. This task can be very overwhelming, considering, if you

Developing a Winning e-Commerce Strategy

One bright spot on the economic horizons around the world seems to be continued consumer spending and e-commerce is clearly a part of this, with sales estimated to be in excess of $9.9 billion in the next three months according to ACNielsen. But there is a dark cloud hovering over this sunny e-commerce landscape called poor web site design. Let's explore some of the reasons why consumers are not reaching for their credit cards after perusing an e-commerce web site.


Shopping Carts For The Faint Of Heart

The chief criteria for judging an ecommerce shopping cart are the number of credit card processors and shipping services it supports, and the number of people that support *it*.

Why? Because credit card processors and shipping services mutate all the time. Your cart will require updating. Which service works today may go out of business tomorrow, and leave you with the orders piling up.

Other important criteria are how easy it is to set up, and add products, and how easy it is for

Online Merchant Account – Costs and Alternatives

Merchant Account Basics

A Merchant Account is a commercial bank account established by a merchant to receive payment via credit cards. Three parts are required to accept credit cards. Besides a merchant account, you need a local bank checking account to deposit funds and a processing solution, such a terminal or web-based store front to take credit card payments. Online merchant account, or ecommerce merchant account, is a merchant account that can take credit orders on the Web.


A Tale of Two Revolutions – Ecommerce: A Historical Perspective

The World As It Then Was

The dynamic economic growth of the late 19th century placed greater and greater demand on horses to deliver manufactured goods between train and local destinations. Horses pulled stagecoaches, buggies, omnibuses, cabs and even shipping barges in canals. Hitching posts, mounting blocks, and water troughs were everywhere throughout cities in Europe and America. Beautiful carriage houses catered to the wealthy. Horse doctors were highly respected and treated humans

The Truth About Receiving Free Electrical Items

You've seen the pop-up ads, junk emails and flashy banners all advertising the free Ipod, free digital camera, or free laptop, right!?! That's when you probably think "not another scam - nothing is free!"   Well today I'll show you different and tell you how it is possible too!   You see, many free incentive programs do actually work. The terms and conditions are the key factors - but who really wants to read all of that legal jargon!?! Well now you don't have to!   I have studied and worke

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