Does the above question haunt you? So, you might have spent days in planning the right business strategy to launch your product or site to generate online sales. You hired a regular web development company thinking they will do the job for you. However, you are still waiting for the site to clock sales. Do you know the reason why sales are not happening?
Actually, you should have hired a web development company, which specializes in providing online marketing services to build a product or site from customer and search engine perspective.
“What’s so special about such companies”? Is this question popping out in your mind? Let’s find out the answer.
Difference # 1 Strategized Business Solutions
The company will start with acomplete discussion of the business/product requirements and ask pertinent questions related to the benefits of the products. After understanding the major pain-points and comparing your requirements, the company will appoint a business analyst to search Google and find more information related to the product industry.
If required, the analyst will prepare questions and conduct an online survey to seek more information. If budget permitted, the company will prompt you to conduct a physical survey and collect maximum information.
The company will discuss the results of the analysis and compare with the present requirement to make changes in different modules. So, you have an agile product development road-map on table relevant to the present requirements of the customers in your country.
Difference # 2 – Affordable SEO Services
After the roadmap is created, the first step is to analyze the different pages and create Meta tags, keyword combination, header tags, title, anchor text, and Meta description. An SEO expert will also create an SEOroadmap report for each page suggesting the presence of important sections like testimonials, reviews, paginations, and breadcrumbs as part of basic google guidelines.
Difference # 3 – Custom web design services
After the SEO report is received, the project manager will discuss the requirements with a user design expert to create an amazing and simple user experience. The purpose is to minimize the transaction time and product must resolve customer pain-points in minimum clicks. The project manager will appoint dedicated programmers and engineers to work with the SEO analyst and UX expert to create the product as per the client and customer expectations.
Difference # 4 – Marketing services
During the product development cycle, the marketing manager will discuss the pre-launch, launch, and post-launch online marketing strategy and will chalk out the entire plan for each sub-services like mobile marketing, Google ad-words campaigns, social media marketing, content marketing, link building, and blog outreach campaigns.
Along with the marketing strategy, the important task of going back to the table and finding latest customer inputs is also carried out in parallel to re-work small modules if required.
Hence, hire best Software Development Company keeping above 4 points in mind to create a successful and relevant product for your end-customers.
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