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This paves the way for promoting and building a sound and enviable brand reputation.
Promotion of business products and services through innovative marketing strategies thus becomes very important for accelerating one’s business progress.
Gulf region especially Dubai has recently grown from a small city to a huge metropolitan place. New sites and structures are being constructed in the city for the new business developments and great incentives are being provided to the newly moved companies that have moved to Dubai from any other part of the world. Being a tax free zone is one of the major incentives for a company. Also the safe and healthy economy and environment of UAE is another reason why a business may want to operate in Dubai.
Dubai has great potential for businessmen and companies, and they need to have strong marketing campaign. To help business individuals in marketing, many companies are providing services to their clients by promoting their brand names, arranging exhibitions and many other ways to prop up their business.
One cannot deny the significance of advertising in trade, business and industrial activities. Advertising the product has become necessary for survival of the business and brand. Most of the companies solely rely on marketing to sustain and increase the number of customers, and for this purpose they pay huge attention to the need and quality of advertisement.