The people who own their own business on the Internet know that they need as much targeted, qualified traffic by potential customers as they can get. There are many different methods to obtain this traffic to your website. Some of these methods will cost you time and some will cost you money. Some won’t work even though they will cost you both. However, the best free advertising is article writing.
There are countless people who regularly publish electronic newsletters (Ezines). Publishing these Ezines is the primary business for some of these people. However, other people will publish these Ezines only as a method to get their business’ website in front of the subscribers of these Ezines hoping that this will increase the traffic to their business’ website.
There is one thing in common for both kinds of Ezine publishers which are that they both have a need for good content. Some of the content that they receive is poor, some is mediocre, and some is great. In order to generate increased traffic to your business’ website, the content needs to be great.
You might include links to you affiliate programs in your business’ website. However, in order to drive the maximum amount of targeted traffic to your business’ website, you need to write a great article about a topic that is interesting to your target market rather than writing several poorly written articles. Then you need to invite some Ezine publishers that have subject matter that is relevant to publish your article. You simply write a short biography about yourself and add a link to your business’ website and place them in the resource box at the end of your article.
Your best free advertising isn’t your article, it is the resource box. You only include content in your article. You shouldn’t mention anything about the goods or services that your business’ website offers for sale in your article. Your article also needs to stand alone as a useful and independent piece of work.
If you do try to include some advertising in your article, the publisher of the Ezine may not even publish your article and you could even get blacklisted. The reason that you have written the article is to make it very valuable to as many Ezine publishers as possible and have them want to place your article in front of their subscribers. The more subscribers who read your article, the more targeted traffic by potential customers you will generate for your business’ website because they will be interested enough to click on the link to your business website that you have included in the resource box.
It should only take you a couple of hours to write a decent article. You need to write and publish one article every week to get the maximum amount of traffic of potential customers flowing to your business’ website. However, it is important that you write about a topic that is relevant to your business’ website so that you will receive qualified, targeted traffic by potential customers.
The best free advertising is article writing. It isn’t very time consuming and can generate a considerable amount of new, qualified, targeted traffic by potential customers. There are numerous publishers who either don’t have the ability, time, or both to write their own articles, or who want articles to that they can add to their own articles that there is a market that is ready made for your articles. All that you need to do is find them.
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