An important aspect of search engine optimization is keyword proximity. As a general rule, you should try and keep two or more keywords close together, especially those that might be searched at the same time by a single user. This is a great way to raise your rank in search engines.
As much as possible, stay away from frames in your website. Search engines can’t index framed pages. The best that they will be able to do is to index your home page. This means that, if the majority of your site uses frames, then the majority of your site will not be indexed.
The optimum length for a title tag with regards to optimal search engine optimization is usually between 6 and 12 words. If you use less you run the risk of having a page that seems to generic and having more than 12 words will render your title tag too long.
Place your keywords inside web content. The search engines will be more likely to recognize that your site is likely related to particular keywords and will rank your site according to that. Avoid going overboard with the keywords though, you may get nailed by a spider program and not picked up because you are marked as spam.
When posting to Twitter it’s imperative to use an URL shortener which uses 301 redirects, like bit.ly. This will ensure that any links to your site through the shortener will still provide your site with page rank boosts even though they’re going through a shortening service and not directly to you.
If you want your web pages to be found by searchers, it’s important to make sure your HTML pages have keywords in the the name. If, for example, you are running an art school and you offer classes for kids, think about what terms parents will use when signing up their kids. Use words like “kids-art-classes.html” rather than something like “childrens-art-instruction.html” to make your page more visible to people who are actually doing the searching.
Try to butter up to some well-known influential bloggers or authority sites that have a lot of respect and get a lot of hits. This is the easiest way to raise your search engine optimization because if you become known by someone “famous” then they will most likely link to your page and it instantly becomes better known.
Use a search engine friendly URL to increase your search engine optimization efforts. Search engine friendly URLs rank higher in search engines, improving your site visibility. Using friendly URLs without special characters makes it easier for your site to be indexed since many indexing tools disregard any characters after a special character.
To rank higher in search results, you should use an index page or a home page that you can link to. Your content is going to vary and be updated: a page might not interest people for very long. You can however rise steadily in search results by referring constantly to the same index page.
It’s been said that using hyphens instead of underscores in URLs actually leads to better search engine optimization. People have actually done studies that show that the pages on which they used underscores in the URL end up ranking lower than those with hyphens. It’s a great idea to implement this as soon as possible!
Using the appropriate keywords in the right places is absolutely vital. These keywords should be placed in strategic spots where web crawlers take their data from. Examples of places from where web crawlers gather data are the titles, URLs, image names, and page headers. There are many more but this is where you should concentrate the bulk of your efforts.
Being ranked number one overall is the ultimate goal of every Internet marketer, but it’s not the be-all, end-all of your business. You should always strive for top placement, but do not become discouraged if you cannot achieve it. Keep focusing on quality and marketing and your business traffic will ultimately reflect your efforts.
To make sure every page of your site is indexed by search engines, do not use Flash in the site’s design. Flash does not allow individual pages to be linked to, which means that search engines can’t crawl them. A separate link for each page will allow all your content to be indexed and found through search engines.
In order to get the most out of search engine optimization, you should aim to put certain features on your blog or site that can become viral, such as reviews, visitor comments, ratings, and more. Adding these features can be fun ways for visitors on your site to interact, which will attract more visitors to your site that will link to you. This will result in your site or blog getting higher up on the search engine rankings.
Remember that keywords or phrases on each of your pages should total to around 3 to 5 percent of the total text of the pages. Your keywords should be spread out across multiple pages, not just focusing only on the homepage, as all of your pages carry an importance. Your page can have more entry points if it has more ranks.
As was mentioned earlier in this article, the key to your website’s performance, is search engine optimization. If your site is properly optimized, it will increase its search page rank and, as a result, will have many more daily visitors. The more visitors you have to your site, the more profit you will make. Apply the search engine optimization advice contained in this article and you will be on your way to increasing your site’s traffic and making a lot more money.
Carla Thomson can be described as boastful site owner regarding seo audit