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What you Need to Know about Trademark Registration


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Every given trader is well aware of the great importance of the trademarks. Though it is not a legal requirement, the benefits that one enjoys when they register trademark are some that are quite hard to let go. One of the most popular benefits is the fact that, filing trademark gives the owner a chance to enjoy some exclusive ownership rights. Without trademark registration, a new comer can register a mark that is similar to yours, and there is nothing you can do to them legally.

In each and every given state there are official offices that have been identified by the government, for people to file a trademark when need be. The trademark registration will help one enjoy the common rights such as letting the public know about the ownership of the mark. Filling a trademark also allows for legal presupposition of ownership nationwide. Most importantly, taking a decision to file a trademark gives one the chance to enjoy some exclusive rights to the use of the logo in or on connection with the particular products and services.

There is nothing that can be more emotionally draining and expensive than receiving a discontinuation letter to use a given brand or trademark. It therefore makes more sense to get covered, by considering carefully the importance of trademark registration. This will greatly help you avoid the chance of getting prevented from using your trademark by other traders who may be looking for ways to bring you down. To register trademark is also step that will give one some geographical coverage. This means that one gets nationwide protection from as opposed to the rights that may restrict you to use the trademark in specific areas. What’s more, trademark registration allows one to file a trade mark in other parts around the world.

It is quite important to note that, the common law rights results from the actual use of the trademark. As a rule of law, the very first person to use the mark in the business world or the first one to file a trademark application with relevant bodies such as USPTO, has the eventual right to use as well as right to register trademark. One does not necessarily have to visit the bodies dealing with trademark registration in person, as filling trademark can be done online from the officially recognized websites. To register the trademark online is never a daunting process. This is for the simple reason that, all that one needs to register trademarks online is fill in some application forms that will require them to fill in some details.

To register trademarks online, always ensure that correct details are filled in, to avoid having problems in the future. To effectively complete the process, it is important to use valid systems to check if the trademark resembles another. Have in mind that, to register trademarks online will only make sense if the trademark being registered is not registered elsewhere or is being used by another trader. To file a trademark successfully; getting the services of a lawyer may prove to be quite helpful. Remember that, filling trademark may prove to be quite easy, if some things are carefully considered. After filling trademark, always make sure it is put into good use to avoid cancellation. A renewal should also be carried out after ten years of filling trademark.

John Larsen is the author of this article on Trademark registration.
Find more information on Filing trademark here

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  • Posted On May 28, 2012
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