A few years ago, just about anyone could design and code a website. Today, it’s a different story. Web design and development has changed dramatically. As the internet has evolved, web design has evolved too.
With so many web designers in Kent and across the South East it’s difficult for Kent based companies to decide on the “right” web designer to meet their web design needs. Many companies build websites as a side-line to their main business and are not expert web designers. Others offer ready-made Photoshop, Dreamweaver and Flash animated website templates at cheap prices which may appear to provide an immediate solution to your web design needs. Choosing this option could mean you are actually compromising your website, your chances of generating website traffic (visitors to your website), and also your business’s reputation. These ready-made templates layouts are not optimised for your website’s needs and will most definitely not be search engine optimised for your businesses keyword phrases.
Since your web site could potentially be one of your company’s largest marketing tools it’s vitally important to use the services of professional Web Designers in Kent for your Kent based business, who will design and develop your site based on your exact business requirements and incorporate SEO into the coding of the site thereby maximising your chances of being found by your target audience.
So what do you need to succeed online? In order for your website to be successful it needs to project a professional image, be attractive, enjoyable, easy to use, convey your key messages and be search engine friendly. Today, web design goes hand in hand with search engine optimisation so it’s important that your web designer fully understands how to search engine optimise your site.
Finding the right Web Designer Kent who can meet the above needs can prove difficult. As a starting point look for web designers in Kent who:
1.Offer bespoke web design and development.
Designing a site to meet your business needs requires expertise. The right layout, placing your calls to action in the right place, the ratio of text to images and the use of white space are all essential in designing the right site layout.
2.Design to the highest web standards.
Your website should comply with W3C (World Wide Web Consortium) standards and be compatible with various browsers like Chrome, IE, Firefox, Opera, Safari and many more. As we move more and more towards a mobile web, your site should also be optimised for mobile phones, smart phones, iPads and tablets.
3.Understand how Search Engine Optimisation (SEO) works.
It’s important to code a website with SEO in mind. Building the keyword phrases that people are searching for into your site’s coding and content will get your website off to the best possible start in the search engines.
It’s equally important that your Kent web design company keeps themselves updated on the latest SEO guidelines, techniques and practices so they can guide you and work with you to keep website in the search engine rankings. A company that offers bespoke design, quality coding, and understands SEO is a good combination.
Web Dandy, web designers in Kent offer dynamic and innovative web design solutions to their customers across Kent, the South East and London including domain registration, hosting, bespoke design and development, W3C standard coding, and SEO services.
Jusstin Abel is UK Author.He Provides Bespoke Website Design and Web Development Services for Kent based businesses.He has applied his knowledge and understanding to a wide variety of Web Designer Kent and Web Designers in Kent.