If you run a business in the West Midlands and have a website – whether an e-commerce site or an ‘ebrochure’ type website – now may be a good time for a new website design. Why now? Well there are lots of reasons and we will take a look at just some reasons why, when it comes to website design every business can use a website re-launch to move their business forward.
Switching to an open source platform such as Magento, Joomla or WordPress is the first essential for the new website. The benefits are too numerous to list here but the main advantage is platform’s ability to allow you update content easily, add new pages as required, integrate with social media and maximise your SEO. These open source platforms are free, and while you may pay to have a bespoke website design, organisations don’t need to pay third parties to update the content and navigation. Additionally, new plug-ins are always being developed so your website will keep up with the latest technological developments.
Without effective SEO your website won’t be found when people search for the products or services you offer. SEO covers all aspects from your copy to your Facebook page so a new website design will allow you to start again and implement today’s best SEO practice. There is plenty of free advice on the net but a social media agency will also help you plan and implement effective SEO.
Facebook, Twitter, Google + are good for your business AND your SEO and a new website will make integrating these activities with your website easy. Visitors to your website will immediately see your social media activity, and are more likely to ‘follow’ or ‘like’ you – and that will be good for building future business.
Add visual interest
Internet users’ behaviour continues to develop and images – photos and video –
play an important part in communicating to your client base. A new website will help you feature videos and photo galleries easily.With an effective new website design West Midlands companies can drive their business to greater success.